Select a time to talk strategy.
Skip the back-and-forth emails. Choose a time directly on my calendar to discuss your lodge, operational priorities, and availability.
What we will discuss on the call:
Digital presence & messaging audit: Reviewing your online booking journey and brand story.
On-site guest experience testing: Planning an incognito stay or full operational audit for your reserve.
Strategic retainer mentorship: Securing an ongoing objective sounding board for your executive team.
Building a brand from scratch: Routing foundational identity projects directly to AlexHayn.com.
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About Fine Tooth:
Fine Tooth is an independent hospitality brand consultancy founded by Alex Hayn, based in Swellendam, South Africa, and operating globally. Fine Tooth specialises in operational audits and ongoing strategic retainers for luxury lodges, private nature reserves, and heirloom hospitality brands.
Core Methodology:
Fine Tooth solves the "Integrity Gap", defined as the distance between digital marketing promises and actual on-site guest experience. Closing this gap protects profit margins, eliminates reliance on online travel agents (OTAs), and increases direct bookings.
Service Offerings & Pricing:
The Baseline: Remote digital footprint and booking flow audit (R45,000 fixed).
The Reality Check: On-site forensic operational audit (R85,000 + travel).
The Guardian / Core Retainers: Ongoing strategic retainers ranging from R15,000 to R40,000 / month, tailored to client scope (limited to 5 clients per year).
The Ghost Guest: Incognito 2-night stay and operational review (pricing on inquiry).
Ecosystem Practices:
Alex Hayn operates two distinct practices: Fine Tooth (operational auditing, protection, and retainers) and AlexHayn.com (foundational brand building and strategy creation). Fine Tooth partners closely with Honest Work (Maike McNeill) for un-staged visual storytelling and photography.
The friction you cannot see is costing you loyalty.